I’m interested in opening my own hair salon. What are some things I should know before I start?
Running your own hair salon can be incredibly rewarding work! After all — who doesn’t love being pampered with a fantastic new look? Salons can make for great, recession resistant business opportunities, especially for Owners able to build a client base that is loyal. In fact, the beauty and hair salon industry as a whole is valued at $500+ billion annually and has proven to be virtually unaffected by changes to the economy.
But what does it take to have your own hair salon, and how exactly do you go about opening one in the first place?
Startup Costs
Owning a salon requires several initial startup costs beyond finding a location. You must obtain a business license and any other permits needed to run a business in your area, including special licenses if you intend to sell any products in the store.
Location Refurbishment and Insurance
Additionally, you’ll need to account for any of the refurbishment your location needs to function as a salon, including the plumbing and electrical needs to take care of hair washing stations and the running of hair dryers and curling irons all at once. You’ll need to have adequate product inventory, account for hiring and training costs, and make sure you have a point of sale system to interact with clients. Don’t forget to insure it all as well!
Marketing
Other than the costs needed to make sure your salon is both beautiful and functional, salons need to market well in their community both to announce their opening but also to continue growing the business over time. Having a solid marketing plan and business plan can help create manageable growth catered to your specific location and goals.
All of these many requirements can be overwhelming to balance, and costs can quickly add up, so many owners take out loans to help get themselves going. Other Owners consider opening a hair salon franchise instead, which can help initial costs be more predictable and manageable long-term.
Effectively marketing your salon is vital for attracting new clients and building a solid industry reputation. At Lemon Tree, we understand this importance and have developed an approach that simplifies gaining recognition. Joining our franchise allows you to leverage the power of our established brand and benefit from our salon marketing expertise.
Franchising with Lemon Tree makes building a reputation for your own hair salon easier, with instant recognition and credibility already in place through our well-known brand. With a strong industry presence, you can tap into a loyal customer base and gain immediate trust from potential clients. By associating your salon with Lemon Tree, you can more readily overcome initial challenges in establishing brand awareness and standing out in a competitive market.
You can access proven marketing strategies and resources as part of our franchise. We provide ongoing support and guidance to navigate the ever-changing salon marketing landscape. From social media campaigns to loyalty programs, our comprehensive toolkit of effective tactics drives business growth and customer engagement.
Additionally, being part of our franchise network opens doors to collaborative marketing opportunities. You can expand your reach and attract clients from different markets through cross-promotions and joint events. Collective marketing is invaluable in building a solid brand presence and establishing your salon as a go-to destination.
Franchising with Lemon Tree offers distinct advantages for marketing your business. Our established brand, expert strategies, and collaborative network provide a solid foundation for success. You can focus on delivering exceptional services while we help you effectively market your business and drive growth!
What Are the Differences Between Opening Your Own Hair Salon Compared To Opening a Hair Salon Franchise?
Opening any new business requires lots of work and time, but opening a franchise gives Owners the benefit of having years of experience to help get Owners off on the right foot. Lemon Tree Hair Salons, for instance, has more than 50 years of experience in running salons. Rather than go it alone, opening a Lemon Tree Hair Salons gives you access to decades of experience and resources, as well as the benefit of brand recognition to help get you started with having your own hair salon.
While some of our Owners had previous experience running a hair salon before partnering with us, it is certainly not required! In fact, you don’t need any prior experience in running a business or operating a hair salon to open your own Lemon Tree Hair Salons.
When you invest in Lemon Tree Hair Salons, we help you every step of the way. This includes everything from finding the perfect location for your salon, outfitting the salon with all the necessary supplies and equipment, and providing training for you on best practices to start, grow, and maintain your business.
There are many other benefits to opening a hair salon franchise rather than an independent salon. For example, while franchises make up about 8% of service businesses in total, they account for more than 40% of the revenue. Market trends show that this will only increase, making franchising a lucrative option across the board.
Most importantly, though, when you choose to open a Lemon Tree Hair Salons franchise, you have an experienced team behind you not simply rooting for your success but actively working to help you achieve your goals.
How Does Lemon Tree Hair Salons Help Owners Become Successful?
At Lemon Tree Hair Salons, we know the success of our brand depends on the success of our owners. We place high priority on ensuring that every one of our owners receive the training and support they need to establish and grow their salon. This begins with helping our Owners find the perfect location for their salon and identifying a General Contractor that can help outfit the location in a cost-effective and timely manner.
During this time, you also participate in training with our team in New Jersey where you will learn all the ins and outs of running a successful salon. Don’t worry — we don’t forget about you after you return home! Our team will be there to help you during your first days of operation and you’ll have access to support and updated training long after your opening celebration decorations have been put away! We also make sure you’re set up with our national partners to ensure adequate access to the products you need to run your own hair salon, as well as an amazing marketing team that will help you build brand awareness in your community.
Interested in our franchise opportunities? Learn more about the salon franchise industry!
Hair Salon Business 
Opening a Hair Salon Franchise? 
Successful? 
